Google Ads automation that runs your campaigns for you

Foxtly is Google Ads automation software for small and mid-size businesses. Connect your own Google Ads account, and AI continuously adjusts bids, budgets, and targeting, launches campaigns you approve, and reports every lead — so you get the output of a dedicated ads manager inside an account you fully own.

What you get

  • ✓ Bids, budgets, and targeting adjusted continuously by AI — not once a week
  • ✓ Campaigns launched directly from the platform, no Ads editor gymnastics
  • ✓ Search, Performance Max, and display campaigns monitored around the clock
  • ✓ Automated reports show exactly what changed in your account and why
  • ✓ Every lead tracked from first click to closed deal

See it in the dashboard

Live view of campaigns, spend, audiences, competitors, and reports — the same workspace your AI works in.

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See every part of Foxtly

ROAS
4.2x
+18%
CTR
3.1%
+0.6%
Ad Spend
$12,480
-12%
Campaign PerformanceLast 30 days
Revenue by Campaign$49,548 total
Summer Sale — Meta$16,524
Brand Search — Google$14,820
Lookalike 1% — Meta$16,068
Retargeting — IG$2,136

What AI Google Ads automation actually does

Most tools that promise Google Ads automation stop at scheduled rules: “pause if CPA is above X.” Foxtly works closer to the way a good account manager does — it reads what is happening in the account and acts on it, continuously.

  • ✓ Bid management: adjusts bids by keyword, audience, device, and time of day as performance shifts — not once a week
  • ✓ Budget pacing: moves spend toward campaigns and ad groups that are converting, throttles the ones that are not
  • ✓ Search-term hygiene: mines your search terms and adds negatives so you stop paying for junk clicks
  • ✓ Loss control: pauses ads and keywords that keep burning money, and tells you it did — with the reason
  • ✓ Performance Max oversight: watches asset group performance and flags what needs new creative
  • ✓ Campaign launches: proposes new campaigns built from your business profile — you approve before anything goes live

Automate Google Ads without losing control

The fear with automation is always the same: “what is it doing with my money?” Foxtly answers it with a change log. Every action the AI takes in your account — every bid change, every paused keyword, every budget shift — is recorded and explained in plain language. You automate Google Ads, but you can audit every single move, and the account itself stays yours: disconnect any time and everything remains in place.

This is also what separates Foxtly from Google’s own automated rules and recommendations. Google’s automation optimizes toward Google’s definition of success — more spend usually qualifies. Foxtly optimizes toward yours: leads and cost per customer, tracked from the first click to the closed deal.

Google Ads management software vs hiring help

For a small business there are usually three ways to run Google Ads: do it yourself, hire an agency, or use Google Ads management software. Here is the honest comparison:

Doing it yourselfTypical agencyFoxtly
Monthly costYour evenings and weekends$2,000–5,000 + setup feesFrom $90/mo
Optimization frequencyWhen you find timeWeekly at best, per contractContinuous, around the clock
TransparencyFull — it’s all youMonthly PDF, “trust us”Live dashboard + change log of every AI action
ContractNone6–12 month lock-in is commonMonthly, cancel anytime
Who owns the accountYouSometimes the agencyAlways you

AI Google Ads optimization, measured in money

Clicks and impressions do not pay rent. Foxtly ties Google Ads performance to the numbers that matter: every lead is captured with its source campaign and cost attached, followed through to a closed deal, and rolled into reports that show your real cost per customer. When the AI optimizes, it optimizes toward that — and your weekly report explains what changed and why in plain language, not analyst jargon.

AI Google Ads optimization on Foxtly scales with your plan: Start covers up to $1,500/mo in ad spend for your first campaigns, Growth up to $7,000/mo, and Pro up to $50,000/mo across three ad accounts.

How it works

Step 1

Connect your Google Ads account

One-click OAuth. The account stays yours — Foxtly works inside it.

Step 2

AI studies your data

Campaign history, search terms, audiences, and conversion patterns.

Step 3

Automation takes over

Bid and budget adjustments, pausing what wastes money, scaling what works.

Step 4

You see everything

Live dashboard plus weekly email reports in plain language.

Built for businesses like yours

Local services, med spas and wellness, real estate, e-commerce — Foxtly's AI is trained on your niche, across the US & Canada.

See industry solutions →

Plans & pricing

Start
$90/mo

1 ad account (Meta + Google), spend up to $1,500/mo, 20 AI creatives/mo.

Best for SMB
Growth
$190/mo

Spend up to $7,000/mo, 100 AI creatives/mo, competitor tracking. 10-day free trial.

Pro
$590/mo

3 ad accounts, spend up to $50,000/mo, 300 AI creatives/mo.

Free 10-day trial on Growth — no credit card required. Full pricing details →

Frequently asked questions

Does Foxtly replace my Google Ads account? +

No. Foxtly connects to the Google Ads account you already own and automates the work inside it. You keep full ownership and can disconnect at any time.

What does Google Ads automation cost with Foxtly? +

Plans start at $90/mo (Start) covering ad spend up to $1,500/mo. Growth at $190/mo covers up to $7,000/mo of ad spend and includes a 10-day free trial.

Can Foxtly manage Google and Meta Ads together? +

Yes — every plan includes both Google and Meta in one ad account, with unified reporting and lead tracking across channels.

Is Google Ads automation better than hiring an agency? +

It depends on what you need. An agency adds human strategy but costs $2,000–5,000/mo, works on a weekly cycle, and often locks you into contracts. Automation software like Foxtly works continuously, costs from $90/mo, and keeps you in full control of the account. For most SMB budgets, the math favors software.

Does Foxtly work with Performance Max campaigns? +

Yes. Foxtly monitors Performance Max alongside Search — tracking asset group performance, spend pacing, and the leads PMax actually produces, so it doesn’t become a black box in your account.

How is this different from Google Ads automated rules? +

Automated rules are static if-then triggers you have to write and maintain yourself, and Google’s recommendations tend to favor more spend. Foxtly makes decisions from your full account data and your lead outcomes, explains each action, and asks approval for big moves like new campaigns.

Explore the platform

Ready to stop wasting ad spend?

Start your 10-day Growth trial — no credit card required.