Ad intelligence: see what your competitors are running

Foxtly’s ad intelligence tool tracks the ads your competitors run across Meta and Google, monitors when they change creatives or offers, and benchmarks your campaigns against your niche. It turns the guesswork of “what is everyone else doing?” into a daily-updated feed inside your dashboard.

What you get

  • ✓ Competitor ads across Meta and Google collected in one view
  • ✓ Alerts when competitors launch new creatives or offers
  • ✓ Niche benchmarks to sanity-check your CTR and spend levels
  • ✓ A structured alternative to manually digging through ad libraries
  • ✓ Insights feed straight into your own campaign strategy

An ad spy tool that watches your market for you

Every business owner eventually googles some version of “how do I see my competitors’ ads?” The data is technically public — Meta’s Ad Library and Google’s Ads Transparency Center will show you any advertiser’s ads. The problem is nobody has time to check them every week, remember what changed, and figure out what it means for their own campaigns.

Foxtly’s ad intelligence tool does that watching for you. Name your competitors once, and the platform tracks the ads they run on Meta and Google, keeps the history, and turns raw creative feeds into something you can actually act on.

Competitor ad tracking on Meta and Google

What Foxtly tracks for each competitor you add:

  • ✓ Active ads and creatives — what they are running right now on Facebook, Instagram, and Google
  • ✓ Changes over time — new creatives, dropped campaigns, new offers and hooks, with history preserved
  • ✓ Formats and placements — video vs static, feed vs stories, search vs display
  • ✓ Activity level — when a competitor ramps up or goes quiet, you see it
  • ✓ Niche benchmarks — how your CTR and spend levels compare to businesses like yours

Honest limitation: no tool can show a competitor’s exact budgets or targeting — platforms do not publish that. Anyone who promises exact competitor budgets is guessing. Foxtly shows you everything that is observable and clearly labels estimates as estimates.

A Facebook Ad Library alternative that remembers

The Meta Ad Library is a search box: you look up one advertiser, see their current ads, close the tab, and next month it has all changed with no record of what happened in between. As a Facebook Ad Library alternative, Foxtly adds the three things the raw library lacks: automatic monitoring (you stop checking manually), memory (creative history and timelines per competitor), and context (their activity shown next to your own campaign performance).

Competitor PPC analysis that feeds your strategy

Spying on competitor ads is only useful if it changes what you do. In Foxtly, competitor ppc analysis is not a separate report you read and forget — it feeds the same AI that manages your campaigns. When competitors in your niche lean into a new offer type or creative angle, that context shows up in the campaign and creative proposals the AI builds for you. You approve what makes sense; nothing is copied automatically.

Ad intelligence is included from the Growth plan at $190/mo — as part of the platform that also runs your ads, not as a separate $100+/mo spy-tool subscription.

How it works

Step 1

Name your competitors

Add the businesses you compete with for customers.

Step 2

Foxtly tracks their ads

Creatives, formats, and changes monitored continuously.

Step 3

You get comparisons

Their activity vs your performance, side by side.

Step 4

AI applies the lessons

Learnings inform your creatives and targeting proposals.

Built for businesses like yours

Local services, med spas and wellness, real estate, e-commerce — Foxtly's AI is trained on your niche, across the US & Canada.

See industry solutions →

Plans & pricing

Start
$90/mo

1 ad account (Meta + Google), spend up to $1,500/mo, 20 AI creatives/mo.

Best for SMB
Growth
$190/mo

Spend up to $7,000/mo, 100 AI creatives/mo, competitor tracking. 10-day free trial.

Pro
$590/mo

3 ad accounts, spend up to $50,000/mo, 300 AI creatives/mo.

Free 10-day trial on Growth — no credit card required. Full pricing details →

Frequently asked questions

Is this like the Facebook Ad Library? +

The Meta Ad Library shows raw ads if you search manually. Foxtly tracks your chosen competitors automatically, keeps history, alerts you to changes, and connects insights to your own campaign data.

Which plans include ad intelligence? +

Competitor tracking and ad intelligence are included from the Growth plan ($190/mo) up.

Can I see competitor budgets? +

Platforms don’t publish exact budgets. Foxtly shows what’s observable — creatives, ad volume, run time, placements — and estimates relative activity levels honestly.

Can I spy on competitor ads legally? +

Yes. Ad transparency data is published deliberately by Meta and Google for anyone to view. Foxtly organizes and monitors this public data — it does not access anything private.

How is Foxtly different from dedicated ad spy tools? +

Dedicated spy tools typically cost $100–300/mo and stop at showing you ads. Foxtly includes competitor tracking from the Growth plan ($190/mo) and connects the insights to the AI that actually manages your campaigns — the intelligence gets used, not just browsed.

Which platforms does competitor ad tracking cover? +

Meta (Facebook and Instagram) and Google. That covers the channels where your ads and your competitors’ ads actually compete for the same customers.

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Ready to stop wasting ad spend?

Start your 10-day Growth trial — no credit card required.